This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Melbourne Renegades
PLATEFORM:
Over 2 months working with Melbourne Renegades...
1106
total contacted
51
gifted collaborations
Boweled over by local events
32
total posts
72
total stories
93,487
total estimated views
3,415
post engagements
953,256
total audience reach
Problem
The Melbourne Renegades, a dynamic cricket team hailing from Melbourne, set their sights on expanding their social media presence and promoting key events, notably the School Holiday Program and match days for their women’s team.
Solution
To tap into diverse audiences, Bark Social initiated outreach to a staggering 1000 influencers, meticulously selecting 51 influencers tailored to both events. The strategy honed in on target demographics, such as families for the School Holiday Program, ensuring a resonance with specific audience interests. This precision resulted in a curated experience for those eager to explore cricket in Melbourne during these special occasions.
The influencers, having a fantastic day out, generated a buzz by sharing over 100 engaging pieces of content, accumulating an impressive 93,487 estimated views. This not only enriched the event experience but also amplified the Melbourne Renegades’ reach among audiences seeking to discover the excitement of cricket in the vibrant city of Melbourne.
LET'S Go!
Looking to drive more traffic and sales to your business with influencer marketing?