Finding passionate influencer

Over 10 months working with Organico...

influencers contacted


gifting collaborations


potential total audience

influencer stories


story views

influencer posts


post engagements


post views

traffic from bloggers


YouTube views

Problem

Organico is all about food – proper food that’s also good for the environment. They were keen to build up more awareness around their selection of brands (including Fish4Ever – a sustainable fish company). We began working with the team at Organico in July 2021.

Solution

Bark set about researching for influencers in the space. The food influencer sphere is a huge world within itself. We were keen to only build up waves of influencers who were as passionate about what’s on their plate as Organico is. We were also keen to make sure the influencers generated real engagement – in terms of likes and all-important comments, rather than just comparing follower counts.