Peninsula Hot Springs


Over 4 months working with Peninsula Hot Springs...


total audience reach

Showcasing local experiences


post engagements


Peninsula Hot Springs is an award-winning geothermal hot springs and day spa based on the Mornington Peninsula in Victoria, Australia that wanted to showcase all they had to offer to new audiences and create compelling user generated content and they wanted to use influencer marketing to achieve these goals.


Bark Social sourced 77 influencers in the Melbourne area to go visit the springs to share their experiences in unique ways that would reach their target audience most effectively across both Instagram and TikTok. This led to 103 posts being made and 299 stories with an audience reach of 9,265,148. The influencers were incredibly enthusiastic and it showed in their content that Peninsula Hot Springs was then able to use in their social media.


Looking to drive more traffic and sales to your business with influencer marketing?