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Sacet
Over 7 months working with Sacet...
555
influencers contacted
119
gifted collaborations
Cutting through the noise of eCommerce
187
stories live
589,000
stories views
4,270,000
total stories audience
86
influencer posts
93,000
total engagements
460
traffic from bloggers
9,300
YouTube views
Problem
It’s just a fact: eCommerce is competitive and fast-moving. Trying to cut through the noise online is difficult for all new brands, especially in the worlds of jewellery and fashion. The sums spent on digital marketing by the market leaders stand testament to this.
Sacet – a new ethical jewellery brand – were struggling with just that. Striking a balance between being a jewellery brand and being an ethical, conscious brand. Without slipping into reductive and outdated definitions of ethical… No hippy stereotypes. No hemp. Bark were brought in to increase awareness about the brand as efficiently as possible.
Solution
The rise of the fashion and lifestyle influencer is no secret. Bloggers, vloggers and Instagrammers alike are all well-versed in gifting, reviewing and the pursuit of paid opportunities.
More and more influencers are turning their backs on ‘fast fashion’, focusing instead of sustainability, slow fashion and mindful consumerism. With this in mind, Bark set out researching and building targeted waves to contact.
The response was excellent. Across every platform, influencers were keen to involve themselves with Sacet and bring the brand to their audiences’ attentions.
LET'S Go!
Looking to drive more traffic and sales to your business with influencer marketing?