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Shine Drink
Shine Drinks
Over 3 months working with Shine Drink...
312
influencer stories
506,601
stories views
Targeting your core demographic
1,095
influencers contacted
253
gifting collaborations
5,810,757
potential total audience
59
influencer posts
20,393
post engagements
170,852
post views
Problem
Shine Drink is leading the way in Australia with their innovative Nootropic Drink, crafted using natural nootropics and delectable flavors, all while being low in sugar. The brand understands the importance of engaging with their target audience, and has identified influencer marketing as a prime strategy to expand their marketing efforts. To execute this strategy effectively while keeping their key demographics in mind, they sought assistance from Bark Social.
Solution
Bark Social executed a highly targeted micro-influencer campaign, with a strong emphasis on selecting influencers whose demographics aligned with the brand’s image. This approach effectively increased brand awareness and resonated with their audience, including others who share similar interests.
To further strengthen the message, we provided the influencers with content briefs that contained essential product elements while allowing them the creative freedom to showcase it in their unique style. The campaign continues to be a resounding success, with a staggering total audience of 5,810,757 and counting.
LET'S Go!
Looking to drive more traffic and sales to your business with influencer marketing?