Taste Inc.


Over 12 months working with Taste Inc. ...

543

influencers contacted

132

gifted collaborations

Multi-channel outreach

247

posts live

158

stories live

373,228

total estimated views

25,778

total engagements

1,230,000

total audience reach

Problem

Taste Inc. wanted to increase the number of users who were aware of the brand and – in addition – had sampled the product.

Solution

In short: online sampling. Terrier set out contacting hundreds of influential bloggers, YouTubers and Instagrammers asking them to try the product. There was no hard sales pitch and no time constraints.

In an influencer world, everyday consumers can spot an #ad at fifty paces, so it’s important to encourage ‘real’ activity from the off

LET'S Go!

Looking to drive more traffic and sales to your business with influencer marketing?