One of the pillars of great community management is cultivating a memorable, trustworthy and conscious personality. Your community is looking for a real human behind the screen and emitting a stiff, robot-like impression can be detrimental to a burgeoning environment.
Studies show that 86% of Americans value transparency higher than ever. The simple answer? Engage authentically with your audience.
What to drive more traffic and sales to your business with influencer marketing?